Recipients

In this section, you select the audience for your email campaign. You can choose from two available options:

Static Groups

Select one of the pre-created groups of recipients from your contact database. Static groups consist of contact lists that have been manually assigned to a specific group and do not update automatically.

Dynamic Segments

Use this option if you want to reach recipients based on specific conditions, such as creation date, event occurrence (e.g., clicking on a message), or other criteria. Dynamic segments update in real-time, ensuring your campaign always targets the most current group of contacts meeting the specified criteria.

After selecting the appropriate group or segment, click Next to proceed to the next stage of campaign creation.